livewall

Employer brand campaigns

Campaigns that show your culture, not just tell it

livewall designs employer brand campaigns where candidates interact with your culture through experiences, not just messages. Social activations, interactive career content, and recruitment experiences that give talent a genuine sense of what working at your organisation feels like.

Service

Employee Experience

Tools and campaigns that attract, onboard, and retain the right people.

More about Employee Experience

Attract the right talent with campaigns built for participation

Employer brand campaigns are marketing campaigns specifically designed to attract talent. They build awareness of your company as an employer and convert that awareness into candidate applications. At livewall, we create campaigns where candidates do something, feel something, and remember it. That means going beyond static job ads and polished brand films to build interactive, social-first experiences that let people genuinely engage with your employer brand.

Whether you are entering a new talent market or repositioning your employer brand, every campaign we deliver combines strategy, creative production, and media planning into one integrated effort. The result: campaigns that reach the right people, on the right channels, with creative that resonates and converts.

Awareness and conversion in one campaign

Effective employer brand campaigns build awareness among the right talent audience and convert it into application intent, not just recognition.

Creative that attracts the right people

The best employer brand creative repels and attracts. Specific enough to speak to the people you want, and signal clearly to those you don't.

Media strategy for talent audiences

Talent audiences behave differently from consumers on social and digital channels. We plan media based on how your target talent uses those channels.

From strategy to screen: full-service campaign delivery

livewall delivers employer brand campaigns as a complete package. We start with your talent acquisition objectives and build a campaign architecture: who are we reaching, where do they spend attention, and what makes them act? We produce all creative in-house, from video and social formats to digital display and interactive content. One team, one vision, one campaign that lands.

What we bring to every employer brand campaign

Every campaign is built on three pillars: strategy, creative, and performance.

Employer brand campaign strategy

Employer brand campaign strategy

Audience definition, channel planning, and campaign architecture for talent acquisition goals.

Campaign creative production

Campaign creative production

Video, social formats, digital display, and interactive content, all produced in-house.

Campaign management & optimisation

Campaign management & optimisation

Deployment, tracking, and in-flight optimisation against application and cost-per-hire metrics.

Campaigns that perform where talent actually is

Most employer brand campaigns fail because they treat talent like consumers. A software engineer scrolling LinkedIn at 10pm behaves very differently from a shopper browsing Instagram at noon. livewall plans media based on how your target talent uses digital and social channels, so your campaign shows up in the right place, at the right moment, in the right format. That is how you turn spend into qualified applicants.

Bosch

This employee experience campaign brings employee stories to the forefront, revealing the diversity of careers and opportunities that exist beyond the workplace.

How employer brand campaigns differ from recruitment ads

Recruitment ads promote a specific vacancy to people who are already looking. Employer brand campaigns do something different: they build awareness and shift perception among a much wider talent audience, including passive candidates who are not actively searching yet. The goal is to make your organisation the first name that comes to mind when someone in your target group starts thinking about their next move. That takes a different strategy, different creative, and a different media approach than running job ads on Indeed.

livewall brings all of this together under one roof. From recruitment marketing and recruitment campaigns that fill immediate vacancies, to full employer brand campaigns that position you as an employer of choice in your market. Strategy, creative, and media in one team, for campaigns that connect the long game with short-term results.

Ready to launch your employer brand campaign?

Let's build a campaign that turns your culture into your strongest recruitment tool. Get in touch.